ART DIRECTION / 360° CAMPAIGN STRATEGY / BRANDING & IDENTITY / WEB & DIGITAL DESIGN / ART DIRECTION / 360° CAMPAIGN STRATEGY / BRANDING & IDENTITY / WEB & DIGITAL DESIGN /
ABOUT ME
I’m a Kiwi-born Art Director & Designer based in Annecy with a decade of experience leading 360° campaigns, building brands, shaping visual narratives and crafting stories.
I’ve developed bold, performance-focused creative for global brands including the NFL Super Bowl, Pepsi, Garmin, and Durex, combining strategy, design, and storytelling to create work that connects and inspires.
My career has taken me from New Zealand to North America and Europe, with each experience sharpening my creative perspective and strengthening my ability to translate ideas across cultures.
I have now moved to the Alps for the lifestyle, the mountains, and the community of people who live to play outside.
That’s why I want to bring my creative energy, international experience, and passion for the outdoors to Salomon.





